Our First Podcast Episode is Live!

A marketing masterclass you won't want to miss.

Exciting news - The Fabric of Culture has officially launched a podcast! After receiving feedback from several subscribers about wanting to hear more directly from industry giants, I immediately went to work. I already have more amazing guests lined up so stay tuned for what I have in store.

My first guest is Katherine Melchior Ray, a professor at UC Berkeley’s Haas School of Business. Before she began her teaching career, Katherine was an executive at companies like Gucci, Tommy Hilfiger, Louis Vuitton, Nike, and more. Our conversation spanned several topics, including how Nike's struggles highlight the need for innovation and adaptation, how luxury brands must balance tradition and innovation, and noticing that celebrity-driven brands can be a shortcut but may lack sustainability. Click the YouTube link below for our full interview.